Searching for a reason to convenience yourself about choosing us? Do not worry, we’ll give you much reason to compare and choose us for your career in Online Advertising.
- Unique course structure
- Get trained by industry expert & one of the few Google Forum Top Contributor
- Fully trained Ad-Ops professional with no further training requirement at job
- 100% practical exposure
- Google Publisher University certification for DFP
- Digital TutelageE certification for Advertising Operations
- Guaranteed Job Interview
- 100% job assistance
- Learn multiple Ad-Serving Platforms (Google DFP, OpenX, Sovrn, Komoona, AdSense, Adwords, etc.)
- Industry contact across globe
The course content is designed such that it has a perfect balance between theory and practice. This ensures the candidate to be “interview ready”, and “job ready”.
- Basics of online advertising
- Understanding the AdSense policy, and review process
- DFP sign up process
- Core DFP, Mobile, Video, and Native ads
- Inventory Management
- Site tagging (getting a website ready to serve ads)
- DFP GPT Tag generator
- Sync passback tag
- Sync and Async GPT tags
- Site review and recommendation
- Site tagging QA
- Advanced Site tagging
- Responsive ad tagging
- Rich-media ad tagging (Skin, wallpaper, overlay, interstitial, etc.)
- Native ad tags
- Key-values
- Campaign Management
- Trafficking
- Reporting (pacing, delivery, discrepancy, end of campaign, etc.)
- Screenshots (via different screen-grab tools)
- Optimization
- Forecasting
- Remnant Inventory Management
- Learn different Ad Network and their reporting (AdSense, OpenX, Sovrn, Komoona, Adwords, Facebook, etc.)
- Reporting (yield, leakage, etc.)
- Waterfall setup of networks
- Basics of header bidding
- MS Excel for Ad-Ops
- Basics of WordPress (AdOps focused)
- Basics of verbal and written communication (client focused)